Starway - 蜕变孩子性格,打造基础最佳品牌 | TOP BRAND for Kids Character & Foundation Transformation

RM 847,120
Investors 56
Minimum Target Amount RM 500,000
Maximum Target Amount RM 1,500,000
Funding Period
10/09/2021 - 10/10/2021
Funded Successfully

Starway Professional Educare


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Starway Professional Educare - Malaysia One of the Fastest Growing Preschool in 2020-2021

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It is not difficult to raise a smart child but the quest for autonomy in children presents a new challenge to the parents: Attitude and behavioural problems. My name is Terrence Yeang and I started my career in the education industry right after I completed my Bachelor Degrees in Accounting and Finance. Through all my years working as an educator, I’ve seen many parents around me struggling to deal with their child’s behavioural problems such as impatience, bad temper and so on.

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These parents are looking for a preschool that offers quality learning environment and programme which can give their child the right support. This issue has left a strong impact on my mind until one day, I came across a research which reveals that early childhood education plays a critical role in shaping life-long attitudes and behavioural change while building a strong foundation for educational success. It has strengthened my motive to develop a high-quality early childhood education in Malaysia. Hence, I established Starway Group of Companies to help children develop a strong foundation for learning.

 

Our Uniqueness

With more than 15 years of experience in the Preschool Industry, I’ve realized that most of the preschool in Malaysia focuses solely on pre-academics only. In fact, many parents are looking for a preschool that can promote children growth and development as their mindset and attitude is the key to future success. Traditional preschool learning is mostly conducted in large classes where all children are expected to learn the same way. I’ve seen students who lose their interest in learning because they are unable to keep up with the progress! Also, preschool age is a crucial period for social development, but same-aged classrooms don't always promote a child's social skills.

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I believed that children need to possess three key skills which are mindset, self-control, and focus in order to learn at their best. Hence, my team and I take on the task to align each child through character building. At Starway Professional Educare, we are committed to fostering whole child development — socially, emotionally, physically, and cognitively. We help children to develop the right mindset while providing opportunities for them to be independent, responsible, confident and academically prepared through our programme. Children are engaged in STEM Activities (Science, Technology, Engineering, And Mathematics) which helps them to develop higher levels of critical thinking, problem-solving and leadership skills through fun and hands-on ways.

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I strongly believed that each child is unique and not all children learn at the same pace. Hence, we strive to ensure that all children have equitable opportunities to learn and achieve their full potential for a brighter future. We support each child's educational learning needs by offering 1:1 Individual Coaching and Small Group Focus Learning. At Starway Professional Educare, all children can learn and progress according to their own pace.

Besides, my team and I strive to ensure the practice of social playgroups where children can socialize with other children of different ages. This is because children learn from one another. A mixed age group setting will trigger the leadership qualities in older children while younger children may learn new concepts from the older children as well.

 

Our Mission

Our commitment to early childhood education doesn't stop here. We all knew that the success of children in schools is tied to the teachers. However, the lack of career advancement opportunities is becoming a major challenge for teachers as well as the entire education industry in Malaysia, especially during this pandemic. A recent report by JobStreet has revealed that 46% of those who are working in the education industry has experienced permanent retrenchments or temporary breaks due to the Covid-19 crisis. To help this, I strive to support the professional growth of our educators that goes more than just “training".

Source : https://www.jobstreet.com.my › assets › loa › report

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Apart from comprehensive training and attractive remuneration, we empower our educators to experience the real corporate world and learn about modern management skills in every aspect of a business. For example, planning & execution, team culture, financial management and more. We also offered our educators the opportunities to be the development leader of our centre and lead an evolution.

Our philosophy is to transform lives, not only of the lives of students, parents and educators but also our investors. Starting an early childhood education business in Malaysia isn't easy. There are many challenges of obtaining licenses and permits, maintaining the standard of education, developing a marketing approach, monitoring operational support while sustaining a profit for further growth and development. Hence, I’ve always wanted to transform the lives of an investor by helping them to generate a source of passive income.

Yes, there are many preschool franchise opportunities in the market but investing in a preschool franchise also means that you have to spend your time and effort in managing day to day operations while teaching. At Starway Professional Educare, our business model is based on licensing and professional management. All our centres will be fully managed and operated by our professional team with more than 30 years of experience in managing preschools.

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Over the years, I’ve expanded Starway Professional Educare from one learning centre to eight learning centres.

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The majority of our revenue is coming from student fees and the key expenses include rental, staff salaries, utilities and other management fees. This profit structure can generate around 26% of net profit a year and our ultimate goal is to become the Preschool version of McDonald by offering an investment programme with professional management.

Our business model is simply perfect for any individuals:

  • who are interested to invest in Education or Preschool Industry
  • who have financial resources but lack of professional expertise in operating an educational setup
  • who do not have time to manage the day to day operation of an educational setup
  • who are looking for a stable and secured investment that provides a passive guaranteed return

 

Our Achievements

Starway Professional Educare is one of the most successful and reputable private education institutions that specialize in Pre-school Programmes in Malaysia. We build our children to be the leaders, creative thinkers, confident and effective contributors, life-long learners and discipline individuals of tomorrow.

We are an Award-winning Top Education Centre with 7-star rating presented by the Ministry of Education. The award recognizes our excellence in management, operations, programmes, environment & resources so that parents may have full confidence in sending their child to our centre. Other than that, we were also awarded Asia Pacific TOP Excellence Brand 2021 & 2022.

With 8 branches nationwide, we have nurtured more than 5,000 children with our unique and proven teaching methodologies and empowered over 100 qualified teachers. It is worth mentioning that the student enrolment rate has increased by more than 125% during MCO and the number of branches has increased by two times last year.

 

Our Goal

Our goal is to expand 40 new branches in 5 years and continues to transform the lives of more children, parents, educators and investors.

In order to achieve our goal, raising capital is essential to accelerate growth so we can continue to build a good foundation for children and prepare them for a brighter future. We are looking for equity crowdfunding on MyStartr’s platform, raising a total of RM 1.5 million. The investment funds will mainly be utilized as below:

By investing in us, you will be part of the owner of Starway Professional Educare and it will be fully managed and operated by our professional and experienced team. This means that you will not need to spend any of your time on any single part of the business while receiving a passive guaranteed investment return. You will also be receiving additional rewards including: 

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There is no better time than right now to start a preschool!

The total net revenue is estimated to reach RM6 millions in 5 years’ time, with 40 branches across the country. Also, the value of IPO is expected to reach RM82M in 2026.

The preschool market in Malaysia has been growing constantly for the past few years due to the rising in parents' awareness about the importance of early learning. Many of the children aged between 4-6 years old have yet to enroll into any preschool and there are many areas in Malaysia that have the demand for a high-quality preschool like us. With our existing service and business model, you will be investing in a preschool that has reached the profitable stage. It is estimated that the total revenue could grow by 8 times in the next few years. Join us and be part of the successful PRESCHOOL INVESTOR today!


Website:https://starwayprofessional.com/
Facebook: https://www.facebook.com/StarwayProfessionalEducare/
Whatsapp: Contact Us


Term Sheet


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Investment Packages


Corporate Structure


Management Team


Founder's Pitch Deck


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For Further Enquiry
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For Further Enquiry
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Starway Professional Educare – 2020-2021 马来西亚成长最快的幼儿园之一

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想要培养一个聪明的孩子并不难,但孩子的自主性也给父母带来了一个新的挑战:态度和行为上的问题。我是Terrence Yeang,在获得会计和财务学士学位后,我便开始了在教育行业的职业生涯。身为教育人员的这些年里,我发现许多家长常常会面临到孩子态度上的问题,如脾气暴躁或不听话等

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这些家长其实一直在寻找着一个能够给予孩子正确支持并提供优质学习环境和课程的幼儿教育中心。这个问题对我留下了强烈的影响,直到有一天,我发现一项研究表明幼儿教育能够在孩子的态度和行为方面发挥着关键作用,同时也为学习打造坚实的基础。这加强了我想在马来西亚发展高质量幼儿教育的动机。因此,我成立了 Starway 集团来帮助孩子们打下坚实的学习基础。

 

我们的特点

在幼儿教育行业发展超过 15 年,我意识到马来西亚大多数的幼儿教育只专注于学术上的成长。而事实上,很多家长都在寻找以态度培养为教育起点的幼儿园,因为良好的心态和态度是未来成功的关键。传统的幼儿教育多以群组教课,而所有的孩子都需要以同样的方式学习。因为这样,我曾经见过一些学生因跟不上进度而对学习失去了兴趣!此外,幼年期是儿童发展社交能力的关键时期。同龄的年幼孩童在一起成长,在社交能力上也有限。

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我一直深信着当孩子们具备着良好心态、自我控制和专注力这三个关键技能时,才能达到最佳的学习状态。因此,我和我的团队通过蜕变孩子们的性格来协助他们都拥有这些关键技能。在 Starway Professional Educare,我们致力于培养孩子的整体发展 – 社交,情绪,身心和认知各方面。通过我们的课程,我们将帮助孩子发展正确的心态,同时培养孩子成为一位能够独立、负责任、有自信和拥有学习基础的人。孩子们的学习将会以 STEM(科学、 技术、 工程与数学) 理念的课程为主。通过有趣的实践活动,帮助他们逐渐提高思维能力,独立解决问题能力和提升领导能力

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我相信每个孩子都是独一无二的,也深深了解不是所有的孩子都拥有相同的学习速度。因此,我们努力确保在 Starway Professional Educare 的每个孩子都能够拥有平等的学习机会,以让他们可以充分地发挥潜力,实现更光明的未来。在这里,我们根据孩子的学习能力与程度提供一对一和小班制的教学。这不仅能让所有的孩子都可以按照自己的节奏和进度来成长,也能启发他们对学习的兴趣。

除此之外,我们也提供不同年龄的小组学习,让孩子们有机会可以与其他不同年龄的孩子交流并快速提升社交能力。混合年龄的学习环境会激发孩子的领导能力,而较小的孩子也可以从较大的孩子那里学习新概念。

 

我们的使命

我们对幼儿教育的承诺不止于此。大家都知道孩子们的成功都是与学校老师息息相关。然而,有限的职业发展机会成了马来西亚教师和整个教育行业的主要挑战,尤其是在这疫情当中。在JobStreet 最近的一份报告中显示,46% 的教育人员由于新冠疫情危机而经历了永久性裁员或被临时停薪的问题。因此,我坚持为我们的教育人员提供多样化的专业成长,而不仅仅是培训

Source: https://www.jobstreet.com.my › assets › loa › report

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除了全面的培训课程和可观的福利以外,我们也确保所有领导和老师都能够体验专业的企业生活并从中学习现代管理技能,如计划与执行、团队文化、财务管理等等。此外,我们也为所有教育人员们提供了担任中心领导的机会。

一直以来,我都秉持着最初的理念 改变人生,而这份理念的对象不仅是学生、家长、老师,甚至还包括改变投资者的人生。在马来西亚开展幼儿教育行业可不是一件容易的事情。从获取许可证、维持教育标准、扩大营销战略、监控运营到确保利润成长,这些都是必须面临的种种挑战。因此,我一直想通过帮助投资者创造被动收入来改变他们的人生。

市场上的确有很多幼儿教育特许经营权的投资机会,但这也意味着你必须在教学的同时花时间和精力管理日常运营。在 Starway Professional Educare,我们的主要商业模式是托管运营和专业管理。所有教育中心将由我们拥有超过 30 年幼儿教育管理经验的专业团队全面管理和运作。

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这些年来,我已经成功将 Starway Professional Educare 从一个学习中心扩展到八个学习中心。

我们大部分的收入来自学费,主要支出包括租金、教育工作人员工资、管理费和其他费用。这种利润结构每年可产生约 26%的净利润,而我们的最终目标是成为幼儿教育界的麦当劳。

我们的商业模式非常适合:

  • 有兴趣投资教育行业或幼儿园的人
  • 有财务资源,但缺乏运营教育机构的专业知识的人
  • 没有时间管理教育机构日常运作的人
  • 正在寻找被动性收入,稳定且安全投资项目的投资者

 

我们的成就

作为马来西亚非常成功和有信誉的私立教育机构,我们的目标就是把孩子们培养成未来的领导者,能够创造性思考、自信、自律、有效贡献和热爱终身学习的成功人士。

我们是一家屡获殊荣的顶级教育中心。早前,我们荣获了教育部的 7 星评级。这意味着Starway 幼儿园的管理制度、日常运作、课程素质、教育体系及环境优势都获得了卓越表现的认可,同时也让家长们有足够的信心将孩子送往本中心。除此之外,我们还获得了 2021 & 2022 年亚太地区最佳品牌的奖项。

目前全国拥有 8 家分行的我们,以独特和有效的教学方法培育出了超过 5, 000 名学生和大约 100 多名合格的教师。值得一提的是,在 MCO 期间,学生入学率增加了超过 125%,而分行的数量也比去年增加了一倍。
 

我们的目标

我们的目标是在 5 年内扩展 40 家新分行,以继续改变更多孩子、家长、教育人员和投资者的人生。

为了实现我们的目标,筹集资金对加快企业的成长至关重要。这样我们才能继续为孩子们打造良好的教育基础,为他们创造一个更加光明的未来。目前,我们想透过 MyStartr 的平台寻找股权众筹,一共筹集 150万 令吉。投资资金主要用途如下:

通过这项投资,您将成为 Starway Professional Educare 的一份子,并由我们专业和经验丰富的团队替您全面管理和运营。这意味着您将不需要花费任何时间在此业务上,并且能够保证获得被动收入。您还将获得额外的奖励,包括:

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现在就是投资幼儿教育中心最好的时机!

我们将于 5 年内在全国开设 40 家分行,总净利润预计将达到 600 万令吉。此外,IPO 估值预计会在 2026 年达到 8200 万令吉。

随着越来越多家长们渐渐意识到幼儿教育的重要性,马来西亚幼儿教育的市场在过去几年里也开始不断有所增长。至今,仍有很多4-6 岁的孩子还没报名幼儿园,而马来西亚也有很多地区正需要我们这样高质量的教育中心。在我们现有的服务和商业模式下,您将投资于一个已经处于盈利阶段的教育中心。而我们的总营收也将会在未来几年内增长8倍。加入我们,成为一名成功的幼儿教育投资者!


Website:https://starwayprofessional.com/
Facebook: https://www.facebook.com/StarwayProfessionalEducare/
Whatsapp: Contact Us


投资框架协议(Term Sheet)


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投资配套 (Investment Packages)


公司结构(Company Structure)


管理团队(Management Team)

 


创办人募资简报(Founder's Pitch Deck)


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Packages
Invest
RM1,500
36
Investors

    Thank you for investing in us! You will also receive this share:

    • Type of share: Redeemable Convertible Preference Share (RCPS)
    • Maturity Period: 5 years
    • Number of share: 150
    • Subscription Price per share: RM 10.00

    150 x RM10.00 = RM1,500

     

    Additional rewards:

    • 8% Dividends per annum for 5 years.
    • Programme Voucher worth RM 150/year for 5 years.
    • Invested capital can be redeemed or converted at the 5th year at Issuer’s option.
Invest
RM3,000
4
Investors

    Thank you for investing in us! You will also receive this share:

    • Type of share: Redeemable Convertible Preference Share (RCPS)
    • Maturity Period: 5 years
    • Number of share: 300
    • Subscription Price per share: RM 10.00

    300 x RM10.00 = RM3,000

     

    Additional rewards:

    • 8% Dividends per annum for 5 years.
    • Programme Voucher worth RM 300/year for 5 years.
    • Invested capital can be redeemed or converted at the 5th year at Issuer’s option.

     

Invest
RM5,000
10
Investors

    Thank you for investing in us! You will also receive this share:

    • Type of share: Redeemable Convertible Preference Share (RCPS)
    • Maturity Period: 5 years
    • Number of share: 500
    • Subscription Price per share: RM 10.00

    500 x RM10.00 = RM5,000

     

    Additional rewards:

    • 8% Dividends per annum for 5 years.
    • Programme Voucher worth RM 500/year for 5 years.
    • Invested capital can be redeemed or converted at the 5th year at Issuer’s option.
Invest
RM10,000
5
Investors

    Thank you for investing in us! You will also receive this share:

    • Type of share: Redeemable Convertible Preference Share (RCPS)
    • Maturity Period: 5 years
    • Number of share: 1,000
    • Subscription Price per share: RM 10.00

    1,000 x RM10.00 = RM10,000

     

    Additional rewards:

    • 8% Dividends per annum for 5 years.
    • Programme Voucher worth RM 1,000/year for 5 years.
    • Invested capital can be redeemed or converted at the 5th year at Issuer’s option.
Invest
RM25,000
2
Investors

    Thank you for investing in us! You will also receive this share:

    • Type of share: Redeemable Convertible Preference Share (RCPS)
    • Maturity Period: 5 years
    • Number of share: 2,500
    • Subscription Price per share: RM 10.00

    2,500 x RM10.00 = RM25,000

     

    Additional rewards:

    • 8% Dividends per annum for 5 years.
    • Programme Voucher worth RM 2,500/year for 5 years.
    • Invested capital can be redeemed or converted at the 5th year at Issuer’s option.
Invest
RM50,000
0
Investors

    Thank you for investing in us! You will also receive this share:

    • Type of share: Redeemable Convertible Preference Share (RCPS)
    • Maturity Period: 5 years
    • Number of share: 5,000
    • Subscription Price per share: RM 10.00

    5,000 x RM10.00 = RM50,000

     

    Additional rewards:

    • 8% Dividends per annum for 5 years.
    • Programme Voucher worth RM 5,000/year for 5 years.
    • Invested capital can be redeemed or converted at the 5th year at Issuer’s option.
Invest
RM25,000
1
Investors

    Early Bird Promotion

    (Pledge before 15 September 2021 11.59pm)

    Thank you for investing in us! You will also receive this share:

    • Type of share: Redeemable Convertible Preference Share (RCPS)
    • Maturity Period: 5 years
    • Number of share: 2,500
    • Subscription Price per share: RM 10.00

    2,500 x RM10.00 = RM25,000

     

    Additional rewards:

    • Early Bird Offer - 10% Dividends per annum for 5 years.
    • Programme Voucher worth RM 2,500/year for 5 years.
    • Invested capital can be redeemed or converted at the 5th year at Issuer’s option.
Invest
RM50,000
9
Investors

    Early Bird Promotion

    (Pledge before 15 September 2021 11.59pm)

    Thank you for investing in us! You will also receive this share:

    • Type of share: Redeemable Convertible Preference Share (RCPS)
    • Maturity Period: 5 years
    • Number of share: 5,000
    • Subscription Price per share: RM 10.00

    5,000 x RM10.00 = RM50,000

     

    Additional rewards:

    • Early Bird Offer - 10% Dividends per annum for 5 years.
    • Programme Voucher worth RM 5,000/year for 5 years.
    • Invested capital can be redeemed or converted at the 5th year at Issuer’s option.
Invest
RM156,120
1
Investors

    Thank you for investing in us! You will also receive this share:

    • Type of share: Redeemable Convertible Preference Share (RCPS)
    • Maturity Period: 5 years
    • Number of share: 15,612
    • Subscription Price per share: RM 10.00

    15,612 x RM10.00 = RM156,120

     

    Additional rewards: customized

Risk and challenges

  • Final number of shares issued may vary after adjustment for oversubscriptions, investment incentives and private placement.
  • The proposed pre-money valuation of this project may be higher than the market consensus. You may be exposed to a higher level of investment risk where you may risk overpaying for the investment that may cause material impact on your potential investment return, if any at all.

Disclaimer by Securities Commission

  • No shares will be allotted or issued based on this document after six months from the closing of the offer period.
  • This issue, offer or invitation for the offering is a proposal not requiring authorisation of the Securities Commission under section 212(8) of the CMSA 2007.
  • This document has not been reviewed by the Securities Commission Malaysia. The Securities Commission does not recommend nor assumes responsibility for any information including any statement, opinion or report disclosed in relation to this fund raising exercise and makes no representation as to its accuracy or completeness. The Securities Commission expressly disclaims any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the information disclosed.
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